Influence
01/26/2018
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By Michelle Simmons
Experts warn that kids who watch TV see more ads for junk food, consuming on average 500 more snacks per year than kids who don’t
Indeed, advertisements influence the mind. Experts discovered that children and teens who watched over three hours of TV commercials a day consumed more unhealthy foods compared to those who only saw only a few TV ads. The research team based the study on a YouGov survey, which involved more than 3,000 participants who were 11 […]
08/28/2017
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By Jayson Veley
Food samples given away at grocery stores rely on “hacking” the brains of consumers with a clever influence strategy
If you’ve ever gone to a supermarket and taken a free sample of one of the store’s products – maybe a slice of cheese or a small cup of soup, for example – then chances are somebody tried to hack into your brain. Of course, “hacked” in this sense doesn’t mean using some kind of […]
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